Top 5 Customer experience trends in Retail
Customer experience has gained respect from various verticals as findings signal that experience will soon be the key decision-maker for consumers, above product and price.
Here we look at five customer experience trends in retail highlighted in o... Read More
Why Your Brand Needs to Embrace a Periodic Benchmark Process
Imagine your brand’s struggling in some capacity. Perhaps sales have plummeted in the last quarter, or employee turnover has skyrocketed over the past year. You’re not sure what you’re doing wrong, but you need to find the root of the problem a... Read More
In Business, Data Analytics Will Always Be Critical to Gain the Competitive Advantage
It’s an adage as old as capitalism: to know the customer, one must become the customer. It’s imperative that companies keep up with customer sentiment in order to remain one step ahead of any complaints or concerns that might arise. Business anal... Read More
How to Draft a ‘Customer Bill of Rights’ That Puts Power in the People’s Hands
Without loyal customers, most companies would crumble within years, if not months. Thus, it’s become increasingly important for leaders to constantly prove that said customers are valued and respected at each touchpoint along their journey. In many... Read More
Now and Later: How Present Business Intelligence Impacts Future CX Decisions
Companies are constantly inundated with data. Yet, despite regular advancements in analytical strategies, said information often pours in too quickly to comprehend. Business Intelligence (BI), however, offers leaders an effective way to generate acti... Read More
Master These Omnichannel Management Strategies to Boost Workforce Optimization
With numerous channels at their disposal around the clock, the average customer journey no longer adheres to one predictable path. Thus, as companies evolve to satisfy demand, they have begun to adopt new technologies and strategies that enable them ... Read More
On the Road to Key Account Management, Customer Journey Maps Pave the Path
Prior to the introduction of social media and smartphones, the customer journey was typically linear. Consumers often traveled from the top of funnel to the point of sale with nary a detour. But, now that there are numerous inlets for onboarding, lea... Read More
It’s Not as Easy to Do Business With You as You’d Like to Think It Is
Your executive team is committed to customer experience (CX) success. On paper, your customer journey map looks strong. But that doesn’t mean your organization is easy to do business with.
The proliferation of new channels and touchpoints brings e... Read More