Exceeding Customer Expectations — One Experience at a Time℠
SMART Program

Share the Value of our CX Community

For over 25+ years, CRMI has been a pioneer in identifying the needs of the CX Marketplace through a host of innovative services:

  • CXDNA Playbook Strategy Advocate Course
  • SCORE Conferences
  • Building Customers for Life (BCfL) Webcasts
  • Playbook newsletters
  • NFSB/CEMPRO industry awards
  • CXDNA Exchange
  • CEMPRO Training Softskills
  • CEMPRO Employee Recognition
  • CXLAB Certification
  • other key CX services

Through our unique lead generation Systematic Marketing Approach to Researching Targets (SMART) services, we offer organizations a powerful portfolio of services for reaching and engaging a highly targeted, highly motivated audience for CX products/services.

CRMI provides a variety of rich content generation opportunities – both promotional value and reusable content -- through your marketing channels. The combination of your brand knowledge and product/service offerings bolstered by our knowledge of the CX Community will result in unique CXDNA Playbook Thought Leadership and value proposition approach.



Our SMART Services:

  • Annual SMART database rental - unlimited use
  • Building Customers for Life (BCfL) webcast - case study
  • CXDNA Playbook Workshop - 1 Day live/web
  • CXDNA Playbook Thought Leadership Research – VFT500
  • CXDNA Playbook Strategy Newsletter – case study
  • CXDNA Exchange – Registered CSAT product/service
  • SCORE Conference Sponsorships – live/web
  • NFSB Award Co-Producer – Clients
  • CEMPROCFG Award Co-Producer – Clients
  • CRMI CXLAB Certification – Try Before Buy


Some of Our Titles:

Chief Customer Officer VP/Director
  • Customer Service
  • Customer Support
  • Customer Relationship
  • Customer Success
  • Client Services
  • Technical Support
  • Contact Center
  • Self Service
  • Depot Repair
  • Field Service
  • Professional Services
VP/Director
  • Sales
  • Marketing
  • Public Relations
  • Account Management
  • Human Resources
  • Training
  • Social Media

Some of Our CX Community:
SMART Database of 200k+ CX Contacts

To learn more about marketing opportunities please contact us today:
Diane Rivera, drivera@crmirewards.com, (978) 710-3269