Want to Capitalize on Customer Service Excellence? These 14 Key CX Marketing Activities Can Help.
Of the three primary disciplines in business—marketing, sales, and service—customer service has the power to make your company stand out amongst the competition. After all, a recent American Express survey stresses that seven out of 10 U.S. consumers say t... Read More
You’ve Defined Your Brand’s Flaws and Foibles — Now You Need An Effective Corrective Action Plan
Much like your annual New Year’s Resolutions, the Corrective Action Plan (CAP) comes into play after you’ve taken stock of your brand’s faults and failures. After all, you’ve gathered business intellige... Read More
Geo-specific game-plans: North America
When crafting a customer experience game-plan CX practitioners should consider the geographic location of their target audience if they want to fully meet expectations and delight customers.
As mentioned by ... Read More
Top 5 Customer experience trends in Retail
Customer experience has gained respect from various verticals as findings signal that experience will soon be the key decision-maker for consumers, above product and price.
Here we look at five customer expe... Read More
Why Your Brand Needs to Embrace a Periodic Benchmark Process
Imagine your brand’s struggling in some capacity. Perhaps sales have plummeted in the last quarter, or employee turnover has skyrocketed over the past year. You’re not sure what you’re doing wrong, but yo... Read More
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